How do you show that you love yourself on a daily basis? What actions are you taking to show self-love? You can talk the talk, but can you walk the walk?
Some sought alternative God-sources, but ones lost from the original purity and free love. Instead, they created religions based on guilt, shame and fear.
J.K. Rowling worked with archetypes in 'Harry Potter', and portrayed this concept of polarity in the relationship between the protagonist and his nemesis.